Viburnum lantana L.
Viburnum lantana
Viburnum lantana, commonly known as the wayfarer or wayfaring tree, is a deciduous European treelike shrub. It grows to a height of 4–5 meters and has opposite, simple oval to lanceolate leaves that are 6–13 cm long and 4–9 cm broad. The leaves are densely downy on the underside. The flowers are small, creamy-white, and produced in dense cymes at the top of the stems. The fruit is an oblong drupe that turns from green to red and finally black at maturity.
Details
Dipsacales
Adoxaceae
Viburnum
The chemistry of Viburnum lantana includes various iridoid glycosides, flavonoids, and phenolic compounds. These chemicals contribute to its medicinal properties.
Viburnum lantana is commonly grown as an ornamental plant for its flowers and berries. It is also known to have medicinal properties, although the fruit can cause vomiting or diarrhea if consumed unripe or in large quantities. The plant is often used in traditional medicine for its astringent and mild sedative effects.
Early summer
4–5 meters
Creamy-white
It is native to central, southern, and western Europe (north to Yorkshire in England), northwest Africa, and southwestern Asia. It is commonly found along waysides and grows best on alkaline soils.
Info
Pannon Flora Ltd. was founded on December 13, 1999, by Gábor Janik, who retains 95% ownership. Janik holds an MSc in Horticulture from the University of Horticultural Sciences (1986) and an Advanced Professional English Certification from the College of International Trade (1990). The company specializes in bird feed production and export, primarily serving markets in Italy, Germany, the Netherlands, and the UK, alongside cultivating and distributing imported/exported horticultural seeds. It maintains exclusive partnerships with JOEUN Seed (South Korea) and Takii Europe (Japan), a leader in professional seed breeding and production. Pannon Flora collaborates with certification bodies such as NÉBIH (National Food Chain Safety Office), MERT Kontroll, and SGS Hungary to ensure compliance and quality. The company works with approximately 400 Hungarian growers, ranging from small-scale producers (under 5 hectares) to mid-sized farms and large-scale agricultural enterprises. This profile emphasizes agribusiness expertise, technical partnerships, and operational scalability tailored to international client needs.
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